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Sales & customer care

Practise discovering needs, handling objections and difficult situations with customers.

Selling and serving customers are both a series of decisions in a conversation: what to ask, how to react to an objection or a complaint, when to agree on the next step. People learn them by practising those decisions.

Teaching approach: Practise decisions. A realistic customer conversation where learners choose what to say and see how the customer reacts.

What the lesson looks like

#CardWhat to write
1Card — Meet the customerWho they are, what they want and why you're talking — a sales call, a question or a complaint.
2Quiz — How do you open the conversation?Three options; each comment tells how the customer reacts.
3Card — What you found outWhat the customer revealed and the need behind it.
4Quiz — The customer says: "It's too expensive."Or gets upset. Consequences per option.
5Card — How we handle itThe principle or your service standard, with a short example.
6Quiz — Time to agree on the next stepConsequences per option.
7Ordering — Steps of a customer conversationNeeds → value or solution → objections → next step.
8Checklist — Before your next customer conversationOpen questions, the answer to the hardest objection, the next step.

Quizzes use Comment per option: each comment describes what the customer does after that choice.

Tips

  • Make wrong options what people really do: pitching too early, offering a discount, arguing, getting defensive.
  • Write the customer's reaction, not a verdict — "The customer checks their watch" teaches more than "Wrong".
  • Take cases from real calls or tickets (anonymised). People recognise them instantly.
  • Show your own service standard, not a generic one.
  • One lesson per skill (discovery, objections, closing, an upset customer) works better than one long lesson.

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